Climbing the Ranks: 5 Untapped SEO Strategies for 2024

Category: Blog, SEO, News
Posted by Houston | March 14, 2024

Climbing the Ranks: 5 Untapped SEO Strategies for 2024 In an ever-evolving digital landscape, staying ahead in SEO requires embracing innovative strategies. As we step into 2024, it’s crucial to not only keep pace with changes but also to explore new frontiers in search engine optimization. Here are three untapped SEO strategies that promise to…

Integrate GA4 Data in BigQuery Without Knowing SQL — How To Effectively Work With ChatGPT to Construct SQL Statements for BigQuery

Category: Blog, Analytics, SEO, Marketing
Posted by Bart Drees | August 21, 2023

In a world where data shapes decisions, Google Analytics 4 (GA4) has emerged from the ashes of UA as the phoenix of website data analytics — a critical tool for understanding user behavior and optimizing online experiences. You may have also heard whispers about the magic that happens when GA4 joins forces with BigQuery, an...

Data Deep Dive: Using ChatGPT to Identify SEO Opportunities From The Google Ads Search Keywords Report

Category: Blog, Analytics, SEO, Marketing
Posted by Bart Drees | April 20, 2023

Using ChatGPT to Identify SEO Opportunities From The Google Ads Search Keywords Report + Google Sheets Template Curious about the association between a client’s best-performing Google Ads keywords in terms of revenue and their organic search rankings for those keywords, I imported the Google Ads keyword report and Ahrefs organic keyword report into Google Sheets….

Are One Page Websites a Good Idea?

Category: SEO, Design
Posted by Danielle | July 6, 2022

One-page websites may seem like an easy solution to have something up there for your business and many services and website builder templates offer them. But do they do more harm than good? Are they worth it? What’s the advantage of having multiple pages if you feel like you can say it all with just...

Ultimate Guide To Google Business Profile 2022

Category: Local SEO, SEO, Guides
Posted by Danielle | April 20, 2022

If you are new here, welcome! This is a comprehensive guide to using Google Business Profiles in 2022. (formally known as Google My Business) We've done our best to provide you with relevant and up-to-date information and actionable steps you can take to make your Google Business Profile stand out and hopefully get your business...

Odd Dog Recommends – Top SEO tips for 2022

Category: SEO, Local SEO
Posted by Odd Dog Media | March 15, 2022

Search engine optimization is an ever-changing beast and it can be difficult to stay on top of every algorithm change that is made. In 2022, SEO is still a vitally important part of your digital marketing strategy, but it doesn't have to be daunting or scary. In many ways, it’s even gotten a bit easier...

Why you should work with an SEO agency to fuel your inbound marketing

Category: Marketing, SEO
Posted by Danielle | June 29, 2020

Your content may be king, but if no one ever finds it, then it’s just one of those unclaimed baronies. SEO and inbound marketing are not mutually exclusive, in fact they rely on each other to perform. Inbound marketing is everything from the content you host on your website, like blog posts, to your social…

Why you should use your budget to invest in a copywriter

Category: Advice, SEO
Posted by Odd Dog Media | May 14, 2020

While many business owners and marketing managers write their own copy for their websites, blogs, and sales pages, there are some instances when hiring a professional copywriter is a good investment to make. There’s a huge difference between someone on your staff who simply writes well and a professional copywriter who understands the nuances of…

Does Google Ads Help SEO?

Category: SEO, PPC, Paid Search, advertising, Google Ads, Adwords, Marketing, SEO
Posted by Odd Dog Media | January 7, 2020

A common question we get from a lot of our clients is, “Does Google Ads help SEO?” This is a great question that we’ve all wondered about at some point. Let’s face it – wouldn’t it be awesome if you could just make your website rank higher and get tons of free traffic just by…

How Do I Know if My SEO Company is Doing a Good Job?

Category: SEO
Posted by Danielle | December 11, 2019

Hiring an SEO company to manage your company’s online presence can be scary. It’s like handing the keys over to a nice new car… that you built… with your dad… and hoping that not only it doesn’t get scratched, but it comes back to you running better than ever before. Ok, I suck at metaphors,…

How do I know if my SEO is working?

Category: SEO
Posted by Danielle | December 11, 2019

How do I know if my SEO is working? Easy checks you can do to make sure your SEO is going in the right direction. Maybe you’ve hired an SEO company to improve your rankings, or maybe you’re just wondering if the SEO that your web developer *said* they did is actually doing anything at…