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Category: Local SEO

If you are new here, welcome! This is a comprehensive guide to using Google Business Profiles in 2022. (formally known as Google My Business) We've done our best to provide you with relevant and up-to-date information and actionable steps you can take to make your Google Business Profile stand out and hopefully get your business...
Search engine optimization is an ever-changing beast and it can be difficult to stay on top of every algorithm change that is made. In 2022, SEO is still a vitally important part of your digital marketing strategy, but it doesn't have to be daunting or scary. In many ways, it’s even gotten a bit easier...

We’ve been talking a lot about the importance of online reviews. But how can you get your staff more involved? Your employees are the front line of your business. They are the face of your company and are in touch with the day to day interactions with your customers. That’s why it’s crucial that they…

We all understand how important reviews and social proof is for your business. Just think of the steps you take when you’re looking for a new product or service. You may ask your friends or network for referrals, but you will most definitely check online reviews.  97% of consumers report that “customer reviews” influence their...

Humans are competitive by nature. We’re raised in a competitive environment from sports to school to the occasional family reunion dance-off. It’s in our DNA and brings out (usually) the best in us as individuals and groups. Without competition, we’d have a difficult time striving to be better, continuing to improve, and ultimately, becoming the…

“I need help growing my business.” This is a statement I hear all too often when speaking with potential clients ranging from carpet cleaning companies to tech-savvy SaaS entrepreneurs. Local business owners like yourself are some of the hardest working people I’ve ever met but as a result, they’re often juggling a million things at…

What are Google My Business Posts? If you’re a local business, you most likely have a Google My Business listing. (if not, STOP and read this first) Google My Business Posts are a feature within Google My Business that allows business owners to share content, events, sales, or other promotions right within their knowledge panel…

We all know how important it is to support your local businesses. (you DO know that right?!) And Shop Small Business Saturday this weekend is the perfect time to dedicate some of those holiday dollars to your local businesses. How can you support small/local businesses this holiday season? Here are a few ways that you…

Google My Business is a valuable tool for every business out there. Whether you have a brick and mortar location or you travel to your customers within a specific service area, Google My Business helps you connect with customers in your immediate area. But what if you have multiple business locations? Do you need a…

Imagine one day you’re exploring a new city. You’ve been out exploring all day and now your stomach is growling. It’s time to eat, but you’re not sure where to go and you don’t want to miss out on some of the top-rated cuisines in the area. So, you pull out your phone and open…

What Are Google Local Services Ads? The Local Services Ads unit is shown at the top of Google Search results when people are searching for the services you offer in your area. These are very basic ads that include your NAP info (Name, Address, Phone number), review rating, Google Guaranteed badge, and business hours. In…

If you’re a business owner, you know how hard it can be to get your HAPPY customers to leave reviews for you. Happy is capitalized because we all know what people do if they have an experience they’re not pleased with. Here we’ll break down the numbers to identify Seattle Towing’s conversion rate with our…

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