Odd Dog Celebrates Juneteenth 2026
The Odd Dog office closes in observation of Juneteenth. Read on to learn more about the national holiday and explore resources.
How to Make a Website ADA-compliant
Learn what’s required, and how to make a website ADA-compliant. Tips and insight from our expert team to ensure your site is perceivable, operable, understandable, and robust.
2026 Guide to Google Local Services Ads
What Are Google’s Local Services Ads? What if you could pay per lead instead of per click? Most people think of Google Ads when they hear “Paid Search” — and for good reason. Google commands about 90% of worldwide search volume, making it the default choice for businesses of all sizes. But there’s a lesser-known…
Seattle Earth Day 2026: Events & Ways to Get Involved
April 22, 2026, is Earth Day! Discover Seattle Earth Day events and ways to get involved.
How Google Ads Work in 2026
Learn how Google Ads works in 2026, from Search and Performance Max to Local Services Ads. A practical guide from the team at Odd Dog Media.
Bing Ads vs. Google Ads for Small Businesses
Discover the key differences between Bing Ads vs. Google Ads and find out which platform can deliver the best results for your small business.
Google Business Verification: Your Guide to GBP Video Verification
Google Business Profile verification troubles? Welcome to the club! Learn how to successfully verify your GBP with video in our comprehensive guide for all users.
What Is AI Search Optimization, and How Does It Impact Your Business's Marketing Strategy?
Talk of artificial intelligence (AI) is certainly not new at this point. In fact, AI appears to be infiltrating nearly every online tool available, and predictions of its impact on businesses and industries are equally prevalent — especially in digital marketing. While searching on Google, AI rears its head by providing you with an AI…
Small Business Saturday: How Our Team Shops Local (and How You Can, Too)
Small Business Saturday is more than just a day on the calendar; it’s a reminder of how much local businesses shape our communities. From the neighborhood coffee shop that knows your order to the family-owned restaurant sourcing ingredients from just down the road, small businesses bring personality, creativity, and heart to the places we call…
Questions to Ask a Marketing Agency (for Small Business Owners)
Why Asking the Right Questions Matters Choosing the right digital marketing agency can feel overwhelming, especially for small business owners navigating this process for the first time. If you’re exploring agency options, knowing the right questions to ask can make all the difference — so the team at Odd Dog developed this list of questions…
Cookie Compliance and Google Analytics Consent Mode
Cookie Compliance and Google Analytics Consent Mode Five years ago, as a young marketer at Odd Dog, the only cookies I worried about were whether I should grab a PCC Bakery snickerdoodle at lunch — or double down and throw a chocolate chip into the mix. Now, cookies have infiltrated the forefront of marketing discourse…