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Odd Dog BlogA Few Of Our Thoughts & Industry Insights.

A mix of tips and tricks to help grow your business and topics that we are passionate about.

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Advice
May 19, 2022

Danielle

Odd Dog Movie Recommendations | 2022

Odd Dog Movie Recommendations We're not all work-work-work over here at Odd Dog! What's that saying? All work and no play make Jack something, something... When not working, we do love a great movie! We recently asked a bunch of Odd Dogs for their movie recommendations. Maybe their favorite movie. Or maybe a movie they...
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SEO / Local SEO / Guides
April 20, 2022

Danielle

Ultimate Guide To Google Business Profile 2022

If you are new here, welcome! This is a comprehensive guide to using Google Business Profiles in 2022. (formally known as Google My Business) We've done our best to provide you with relevant and up-to-date information and actionable steps you can take to make your Google Business Profile stand out and hopefully get your business...
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Paid Search
April 14, 2022

Odd Dog Media

5 Reasons You Should Run Google Ads in 2022

What are Google Ads? Yes, we are inundated by advertising everywhere we look. And search engines are no exception. Google Ads are the paid search results at the top and bottom of most search result pages and on many partner networks in other forms, such as display ads.  Odd Dog has seen some amazing success...
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SEO / Local SEO
March 15, 2022

Odd Dog Media

Odd Dog Recommends - Top SEO tips for 2022

Search engine optimization is an ever-changing beast and it can be difficult to stay on top of every algorithm change that is made. In 2022, SEO is still a vitally important part of your digital marketing strategy, but it doesn't have to be daunting or scary. In many ways, it’s even gotten a bit easier...
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Social Media
February 1, 2022

Danielle

6 Ways Social Media Can Benefit Your Business in 2022

Why is Social Media still important in 2022?   To say that there have been a few changes this decade would be an understatement. With virtual solutions like Zoom and online communities, people were forced to connect online when in-person connections were not possible. This absolutely had an impact on social media. How we interact with...
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Advice / Blog
January 21, 2022

Adam

3 Email Templates for Local Businesses Asking for Reviews

As we've discussed in previous articles, asking for online reviews can be tough. It's easy to feel like you're begging - hands and knees on the ground - for something, anything, that will make your locally-owned business seem more legitimate on the Internet. That doesn't sound very fun, now does it? The thing is, asking...
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Advice / Guides
January 20, 2022

Adam Broetje

How to Ask Your Customers for Online Reviews (Without Feeling Awkward)

Make it a Conversation Incentivize your Employees for Reviews Make Your Ask as Personal as Possible Reframe The Question You did it! Your customer just left your front door with a smile on their face, you have more money in your pocket, and life is good. What’s next? Well, you should ask your new happy…

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Design
January 13, 2022

Danielle

What Is a Brand Guide & Why Every Business Should Have One

What is a brand guide? A brand guide provides an overview of the company's identity, mission, values, as well as serves as an instructional guide on how a brand should be represented in all communication touchpoints. This includes logo usage and variations, voice, values, mission, typography, and color guide. Creating a full brand guide for...
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Local SEO
November 19, 2021

Adam

5 Tips: How To Empower Your Employees to Ask For Reviews

We’ve been talking a lot about the importance of online reviews. But how can you get your staff more involved? Your employees are the front line of your business. They are the face of your company and are in touch with the day to day interactions with your customers. That’s why it’s crucial that they…

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Marketing
November 17, 2021

Danielle

Why Email Marketing is Still Important in 2022

Just because something has been around a while, that doesn’t mean it no longer works. Take the wheel, for example. We still need those. And email - can’t live without it.  Not many people realize that email is older than the internet. The first email was sent in 1971. But nearly half a century later,...
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News / Clients / Events
November 12, 2021

Odd Dog

Small Business Saturday Bingo 2021: Shop Local, Win Prizes

The last two years have not been kind to small businesses, making Small Business Saturday 2021 a particularly important holiday to observe. Your decision to shop small this year can make or break a small business in your community! (Trust us, we’re a small business that services other small-to-medium-sized businesses, so we’re very familiar with...
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Local SEO
November 9, 2021

Danielle

How To Get Google Reviews For My Business

We all understand how important reviews and social proof is for your business. Just think of the steps you take when you’re looking for a new product or service. You may ask your friends or network for referrals, but you will most definitely check online reviews.  97% of consumers report that “customer reviews” influence their...
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