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Advice
September 21, 2022

Danielle

How to Get the Interview and Land the Job at a Digital Marketing Agency

Whether you have recently decided you want to get into digital marketing or have been in the industry for years, the following advice will apply. In fact, it will apply to just about any job interview. Hold up. Why even listen to this advice? Who are we? As an agency with almost 15 years of...
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Blog
August 30, 2022

Adam

How to determine what Google Analytics Direct / None traffic is from - 2022

“Direct/None” traffic is a traffic source listed in Google Analytics that defines most traffic that does not come from a public website and does not have any Google Tracking URL parameters defined.  Some examples of this are: Someone clicked a link in a piece of desktop software Someone clicked a link in a PDF document…

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Design / SEO
July 6, 2022

Danielle

Are One Page Websites a Good Idea?

One-page websites may seem like an easy solution to have something up there for your business and many services and website builder templates offer them. But do they do more harm than good? Are they worth it? What’s the advantage of having multiple pages if you feel like you can say it all with just...
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Advice
June 23, 2022

Danielle

So you've just launched a new website. Now what?

Well, first off, congratulations! Whether you built your website yourself or hired someone to do it for you, launching a new website for your business is a big milestone and it’s OK to take a moment to celebrate! Once your website is launched, you may wonder what your next steps should be and we’re here...
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Advice
May 19, 2022

Odd Dog

Odd Dog Movie Recommendations | 2022

Odd Dog Movie Recommendations We're not all work-work-work over here at Odd Dog! What's that saying? All work and no play make Jack something, something... When not working, we do love a great movie! We recently asked a bunch of Odd Dogs for their movie recommendations. Maybe their favorite movie. Or maybe a movie they...
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SEO / Local SEO / Guides
April 20, 2022

Danielle

Ultimate Guide To Google Business Profile 2022

If you are new here, welcome! This is a comprehensive guide to using Google Business Profiles in 2022. (formally known as Google My Business) We've done our best to provide you with relevant and up-to-date information and actionable steps you can take to make your Google Business Profile stand out and hopefully get your business...
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Paid Search
April 14, 2022

Odd Dog Media

5 Reasons You Should Run Google Ads in 2022

What are Google Ads? Yes, we are inundated by advertising everywhere we look. And search engines are no exception. Google Ads are the paid search results at the top and bottom of most search result pages and on many partner networks in other forms, such as display ads.  Odd Dog has seen some amazing success...
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SEO / Local SEO
March 15, 2022

Odd Dog Media

Odd Dog Recommends - Top SEO tips for 2022

Search engine optimization is an ever-changing beast and it can be difficult to stay on top of every algorithm change that is made. In 2022, SEO is still a vitally important part of your digital marketing strategy, but it doesn't have to be daunting or scary. In many ways, it’s even gotten a bit easier...
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Social Media
February 1, 2022

Danielle

6 Ways Social Media Can Benefit Your Business in 2022

Why is Social Media still important in 2022?   To say that there have been a few changes this decade would be an understatement. With virtual solutions like Zoom and online communities, people were forced to connect online when in-person connections were not possible. This absolutely had an impact on social media. How we interact with...
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Advice / Blog
January 21, 2022

Adam

3 Email Templates for Local Businesses Asking for Reviews

As we've discussed in previous articles, asking for online reviews can be tough. It's easy to feel like you're begging - hands and knees on the ground - for something, anything, that will make your locally-owned business seem more legitimate on the Internet. That doesn't sound very fun, now does it? The thing is, asking...
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Advice / Guides
January 20, 2022

Adam Broetje

How to Ask Your Customers for Online Reviews (Without Feeling Awkward)

Make it a Conversation Incentivize your Employees for Reviews Make Your Ask as Personal as Possible Reframe The Question You did it! Your customer just left your front door with a smile on their face, you have more money in your pocket, and life is good. What’s next? Well, you should ask your new happy…

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Design
January 13, 2022

Danielle

What Is a Brand Guide & Why Every Business Should Have One

What is a brand guide? A brand guide provides an overview of the company's identity, mission, values, as well as serves as an instructional guide on how a brand should be represented in all communication touchpoints. This includes logo usage and variations, voice, values, mission, typography, and color guide. Creating a full brand guide for...
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