Organic social media management is the art of optimizing your business’ unpaid social posts and profiles to connect and interact with your target audience. What the actual strategy and management involves is highly dependent on a few factors: the business, the industry, the goals, and the budget.
The most successful social media campaigns, however, all share in the fact that they are authentic and timely — meaning, they represent the business and its personality genuinely and interestingly, and they stay relevant to trends. Social media campaigns generally work best if the goal is increasing brand awareness, then paired with other digital marketing strategies that nurture a full funnel.
Ready to unleash the power of social media for your business? At Odd Dog, we build social media strategies with the end goal in mind; we’ve got the tricks and treats to make your online presence shine. From tailored social media management strategies to managing accounts and analyzing metrics, we’re your loyal companion.
We’ll have some fun along the way while keeping you in the loop with transparent updates and reports. (And don’t worry, we can tone down the dog puns — only upon request.)
At Odd Dog, our organic social media management service starts with a full or abbreviated version of our Social Media Blueprint. We don’t do anything without a strategy, so this is an essential part of the process. Our Blueprint is a strategy document that, after thorough research, our team delivers to report on your industry, platform-specific best practices, key performance indicators (KPIs), and the types of posts we’d recommend to accomplish your social media goals.
Once this strategy is set, we begin executing it via our organic social media management services. Ongoing monthly management looks a little different for each client but can include content creation, scheduling, post management, social listening, community management, and more.
With our expertise, we help your business establish and maintain a strong social media presence, driving engagement, and fostering meaningful connections with your followers.
We’re equipped to manage campaigns on all social media platforms — including Facebook, Instagram, LinkedIn, and X — but we focus on the ones that are most realistic and beneficial for your business depending on the audience you’d like to reach and the resources you have available.
Organic social media is truly a partnership between us (as a social media marketing agency) and you (as the most authentic voice for your business), so we’ll have a conversation about it before committing to any specific platform.
As a full-service marketing agency, social media management is just a small piece of the services we offer. What is it like to work with Odd Dog?
At Odd Dog, a thoughtful approach and meaningful research are the backbone of all we do. With our insight and digital marketing expertise, we create formidable designs that not only represent your business beautifully but also translate and amplify strategic decisions.
Not only do we create engaging, visual designs that are well-researched and purposefully positioned, but we also present you with insights that accompany our marketing solutions. We help brands amplify their voice and communicate their mission with designs built to usher in and sustain businesses into the future.
Our team takes care of every step of the process — with your goals top of mind. No matter where people are searching for your business, our process helps you get discovered by the right customers through our marketing and design services.
Please use the calendar to the right to book an initial meeting with our sales team.
Have a specific service in mind or looking to share more about your project goals? Fill out the form on this page and one of our sales specialist will get back to you ASAP.
The Odd Dog office will be closed with limited coverage from the afternoon of Tuesday, December 24, 2024, through Wednesday, January 1, 2025. Happy Holidays!
