Generate leads for your SLC business
Salt Lake City Google Ads Agency
Your team of Google Ads experts
Odd Dog Media is a Google Premier Partner — a designation held by only the top 3% of agencies in the country. We take great pride in helping businesses across all industries achieve their digital marketing goals. Schedule a meeting to learn if Odd Dog is the right fit for your business.
From Our Clients
From day one, their team has been professional, knowledgeable, and truly invested in our success. They took the time to understand our business and goals, and they’ve delivered measurable results that have strengthened our online presence and brought in more qualified leads... We couldn’t be happier with our partnership and highly recommend Odd Dog to any business looking to grow online!
Shawn RowlesEconomy Fence Center
Meet Madison, your SLC rep
Swapping the Puget Sound for the Wasatch Front, Madison is rooted in SLC's thriving community with a strong knowledge of the local business landscape. Madison and our team of digital marketing experts are here to help Salt Lake City businesses understand their local marketing needs, tell their authentic story and drive results.
Working with Odd Dog Media
We’re here to help Salt Lake City businesses thrive with the help of digital marketing.
With over 15 years of experience in the local business marketplace, we understand the growing and changing challenges facing today’s businesses. With our HQ in Seattle, our team has worked with businesses across various industries in the Greater Seattle area and across states for years, including Salt Lake City, where Madison, your local representative lives and understands the local business landscape.
Have a project in mind?
Our approach as a Salt Lake City Google Ads agency
Research and Discovery
Every business across Utah is unique; that’s why we start every project by getting to know your business and what success looks like to you. Through discussions with you and our own research, we’ll seek to determine who your ideal customer is, your KPIs, and your roadblocks.
Campaign Build
From there, we can create a solid Google Ads strategy. We’ll recommend the best options for your business based on our research and expertise. We’ll keep you informed, ensuring all ads are aligned with your brand’s tone of voice, address the ad’s objective, and are shown to the right people at the right time.
Test, Optimize, Repeat
We’re not chemistry experts, but we take a scientific approach to our Google Ads services. We strive always to have at least one Google Ads A/B test running, determining what works best for your business and informing our next optimizations, whether it’s the ad copy, keyword match type, or bid strategy. The competitive landscape of Google Ads can change over time depending on who is advertising in the Greater Salt Lake City area. This is why we continually test and are open to adjusting the strategy as the project progresses.
The different types of Google Ads
Did you know there are six types of Google Ads, each for a different purpose? Ask us which one would work best for your business.
Search Ads put you at the top of Google Search results. Bid on keyword searches that are relevant to your business and what you offer.
Incorporate graphic ads into your marketing strategy and find customers as they browse other websites. Target users based on interests, recent shopping habits, or re-market to website visitors.
Advertise your services with engaging YouTube Ads shown to viewers in your target areas.
Place your online products at the top of Google search results for an almost immediate shopping experience.
Be listed at the top of search results as a reliable service provider in your local area. Local Services Ads apply to certain providers, including, but not limited to, dentists, real estate agents, electricians, and lawyers.
These goal-based campaigns let you access all of the capabilities of Google Ads through a single campaign. Have a business with multiple storefronts? This campaign could help drive store visits.
Why choose Odd Dog for Google Ads services?
As a full-service digital marketing agency, we provide customized digital marketing solutions to help businesses of all sizes achieve their goals and succeed in today’s competitive market.
We strive to find the most efficient way to collaborate with our clients, ensuring your voice and direction are heard. Want us to steer the boat? We’ll take the lead on the strategy, execution, and everything in between while keeping you informed.
If it’s not transparent, then it’s not right. Our team works with you to provide clear reporting, analytics, and account access. We create easy-to-use reporting dashboards you can check at any time, and we schedule regular meetings to share the insights that matter most to your business.
Expect full transparency on where your budget is going and how effectively your campaigns are performing. Advertising is an investment, and we treat your money as if it were ours.