Haas Development & Construction is a premier Seattle residential construction firm specializing in high-quality home remodeling, custom cabinetry, accessory dwelling units (ADUs/DADUs), and new home builds.
Haas Development & Construction is a premier Seattle residential construction firm specializing in high-quality home remodeling, custom cabinetry, accessory dwelling units (ADUs/DADUs), and new home builds.
Haas Development & Construction originally signed on for a website build, which Odd Dog completed in 2021.
Once Haas had a modern website to drive users to, they partnered once again with us to enhance visibility in relevant search results, increase local website traffic, and generate new, qualified leads within the local market through improved search engine optimization. Local SEO and copywriting with Odd Dog were the perfect services to accomplish these goals.
When homeowners in Seattle search for remodeling services, they turn to Google to find the right contractor. Understanding this, we worked with Haas to uncover the most relevant service-specific and location-based keywords, along with the search queries their ideal clients were using. This research helped us identify the terms and phrases that mattered most, allowing us to guide website content development with the goal of boosting visibility in organic search results.
Just like a solid foundation is essential for any home build, a strong technical SEO foundation is critical for a website’s long-term growth. For Haas Development & Construction, we focused on identifying, optimizing, and monitoring the core website performance factors that impact SEO — things like page speed, schema, and metadata. This helped ensure their site was set up for success, ready to grow their online presence and attract the right local leads.
To connect with the right homeowners, we needed to understand who they were and how they were searching. We partnered with the Haas team to learn about their ideal clients — what questions they were asking and what services they needed. With that insight, we developed website content that speaks directly to their audience, improves local visibility, and brings in more of the right leads.
After we optimized the content on Haas Development & Construction’s website, search impressions improved, and Haas gained more keywords for which they were ranking within the top three search results for users. As visibility increased, so did website traffic and leads. More homeowners looking for remodeling, ADU/DADU, and custom cabinet services were discovering Haas’ expertise, and that visibility translated into real results: more inquiries and more project opportunities.
*A decrease is a good thing! We want the number to be as close #1 as possible. 🏆
Please use the calendar to the right to book an initial meeting with our sales team.
Have a specific service in mind or looking to share more about your project goals? Close out of this pop-up and fill out the form on the page; one of our sales specialists will get back to you ASAP.