Henry’s Gymnasium is a revolutionary gym with luxury amenities in the Lower Queen Anne neighborhood of Seattle. Discover how hyper-targeted Google Ads helped connect them to their local community of potential members.
Henry’s Gymnasium is a revolutionary gym with luxury amenities in the Lower Queen Anne neighborhood of Seattle. Discover how hyper-targeted Google Ads helped connect them to their local community of potential members.
Client Goals & Overview
Henry’s Gymnasium knew what they needed: visibility and increased foot traffic. With a wide variety of offerings, personal training, state-of-the-art recovery tools, and a bar, Henry’s Gymnasium trusted Odd Dog Media to create an advertising strategy to connect them.
Odd Dog’s Custom Ad Strategy
Developing a custom Google Ads strategy that focused on a very tight geographic spread, and focused keywords, Odd Dog Media was able to create name recognition and high converting Google Search and Display Ads.
The solid line represents June 1st, 2023 to Dec 31st, 2023; the dotted represents the 6 months prior.
Our team performed extensive market research regarding Seattle neighborhoods, discovering specific keywords and high-performing areas to target. From here, we were able to execute and continuously build upon our findings to maintain an evergreen campaign, as well as multiple seasonal sale campaigns.
Google Ads, formerly known as Google AdWords, offers endless possibilities for businesses to succeed, from brand awareness to lead generation and more. We simplify the process of paid advertising through Google’s Search and Display network.
We create a data-led Google Ads strategy based on our research and analyses. You will have the ability to see everything from A to Z: what the ads would look like, when they run, the goal of each campaign, and so on while we take care of the daily-to-monthly management and optimization.
We are not chemistry experts, but we take a scientific approach when it comes to our Google Ads services. Odd Dog will always be running a test to find what works best for your business and continue to optimize your ads, whether it’s the keyword match type, bid strategy, or audience targeting.
Please use the calendar to the right to book an initial meeting with our sales team.
Have a specific service in mind or looking to share more about your project goals? Fill out the form on this page and one of our sales specialist will get back to you ASAP.