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Facebook launched a Small Business Grants Program to provide some much-needed relief to those businesses being hit by the Covid-19 pandemic. 

As a small business, we applied for the grant and wanted to share our experience with you. 

 

First off, who is eligible for the Facebook Business Grant?

 

In other words, does this grant apply to your business? 

From Facebook:

To be eligible to apply, you must:

  • Be a for-profit company
  • Have between 2 and 50 employees
  • Have been in business for over a year
  • Have experienced challenges from COVID-19
  • Be in or near a location where Facebook operates

 

Does that sound like you? Then let’s continue…

What exactly does this grant include?

Facebook is offering a $4000 grant for the recipients in the US ($2500 cash, $1500 in optional ads credits.)

So, $2500 in cash to be put back into your business and $1500 to spend on Facebook or Instagram Ads. 

You may be thinking that it’s a bad time to be running Facebook Ads or any kind of ads at all, but even in this uncertain time, that’s just not true. 

Now is a great time to be running ads and getting in front of potential new customers. How can your company provide something useful right now? Maybe it’s not something that you sell directly, maybe it’s a piece of wisdom, some advice for people who are interested in your product or service, or even just some light entertainment. It’s ALL needed right now. And utilizing that ad spend to increase your reach is a great thing to do. This is a great time to increase your know, like, and trust factor wherever your business is showing up.
If you need some inspiration as to the kind of ads your company could be running right now, give us a shout. We’d be happy to help. 

 

How to Apply

Here are a few things to prepare before you start:

  • Have a copy of your business license handy 
  • Federal Employer Identification Number (FEIN)
  • Partnership documents if any
  • Proof of incorporation if any
  • Official registration 
  • And lastly, have your plan ready for how you would spend the grant money if you receive it. Explain how you would use this money to help the local economy. 

 

Here’s a sneak peek of all of the sections to be filled out: 

facebook business grant facebook business grant

 

Also, note that you as the business owner need to be the one to agree to the Terms and Conditions. Sorry, you can’t outsource this application. You can find the full Terms and Conditions here. 

When you’re ready, visit this page and complete all of the requested information.

The deadline to apply is fast approaching.

 
All applications must be in by May 6, 2020, 11:59 PM (EDT)