Howdy Odd Dog Blog readers! And welcome to another weekly installment of the weekly roundup of digital marketing news, or as I like to call it, “stuffs I may have missed last week”.
Oh, Mike B. Keeping it real in the Local SEO industry.
This post highlights just how easy it can be for spam locations to get verified and added to Google Maps. Just some stock photos and a little photoshop is all you need!
This feature has just started rolling out, and while many are now seeing it on their GMB dashboards, it is unclear where this information will appear in the knowledge panel, if at all.
We’ll be watching this closely as well.
Finding good local sponsorships is something that we always recommend for our clients. Not only can they provide valuable backlinks, but they also increase brand recognition throughout the area that our clients serve.
Moz just released this excellent guide that not only covers the benefits of local sponsorships but many of the best practices and A/B tested outreach emails.
Gone may be the days of having to go to the next page on Google results! You were aware that there were pages after page one, yes? Google is testing a ‘load more results’ button that will bring the following page results to you faster and easier.
We’ve been talking a lot about voice search and how to best optimize for it. It’s something that all businesses, especially local service based businesses should be thinking about. This post breaks down a few high-impact changes you can make to your website if you are already solid on your SEO. I promise it’s not as scary or complicated as it may seem.