Why is Social Media still important in 2022?
To say that there have been a few changes this decade would be an understatement. With virtual solutions like Zoom and online communities, people were forced to connect online when in-person connections were not possible. This absolutely had an impact on social media. How we interact with it and how brands are showing up within it as well.
Today, for brands it’s so much more than having a Facebook page, posting once a week, and calling it good. Social media should be a strong component of your company’s marketing strategy.