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Category: Social Media

Instagram has upped its game in a big way over these past few years. We wrote a post back in 2016 called  How to Use Instagram for Local Businesses, which needs so much updating in 2019, we decided to write another one! What we’ll be covering: Making Your Bio Count Creating Content Specific to Instagram…

On January 11th, Mark Zuckerberg announced that Facebook would be making some big changes to their algorithm that will greatly impact business pages. Putting the focus back on friends posts in the newsfeed. Facebook’s update announcement stated; “As we roll this out, you’ll see less public content like posts from businesses, brands, and media. And…

Yes, it’s a thing. I’m sure you were all: 🙄  but now, you’re all 🤔 and soon you’ll be 😆 ! So, Happy World Emoji Day! World Emoji Day started in 2014 and has been increasing in popularity ever since. From Wikipedia:  “World Emoji Day is “the brainchild of Jeremy Burge“according to CNBC who stated that “London-based founder of Emojipedia created it” in 2014….

Why your business should be using Facebook Live: The numbers: Facebook has over 1.8 billion active users. But even more impressive is the fact that Facebook gets over four billion video views every day. What’s more, people spend 3X longer watching live video than native video.  The domination: Video content is now outperforming every other type of…

The Good Safety In an attempt to tackle harassment and digital bullying, Twitter recently introduced 3 new changes: tracking suspended accounts to block users from creating additional abusive accounts, removing Tweets with “potentially sensitive content” from search results, and collapsing tweets marked with abusive keywords or low-quality replies. List Notifications Twitter also attempted to take…

Did you know that over 1.86 billion monthly active users on Facebook right now? And over 1 billion of DAILY active users on mobile. With an audience that size, there is a good chance that people you want to do business with are on Facebook at some point during their day. While we wouldn’t recommend spending…

It was just announced that Facebook will be taking a bit out of LinkedIn and Glassdoor’s business by allowing businesses to post job openings on their Facebook page. While you have always been able to make a post, the new feature will create a dedicated “Jobs” section where applicants can see jobs and also apply…

If your business has more than one location, should you have separate Facebook pages for each location? YES! If you’re a multi-location business owner, here are some reasons why you want separate Facebook pages for each of your business locations: Great for Local SEO Facebook is a social networking website, but it is also a source…

With so many social channels out there, it can be difficult to know what channel your time is best spent on. We hear from business owners who read an article or got some advice from their friend and now are convinced that they “need to be on the Facebooks” for their business.  While Facebook is…

2016 was quite a year. Politics and entertainment aside, the social media landscape began experiencing some major shifts. In 2017, I predict we will see many of these shifts take over in full force. These changes will present themselves as both exciting opportunities and daunting challenges for businesses. Either way, consumers will be reaping all…

OK, it may seem like Instagram just swooped in and stole Snapchat’s thunder, and to be honest, it kinda did. With Instagram Stories being released globally over the next few weeks, you will now be able to share 10 second video clips and photos in sequence as a story with your Instagram followers. You can also…

We’ve updated this post to add more of the features that Instagram has released over the years! If you run a local business, be sure to check out our updated post How to Use Instagram for Local Businesses in 2019 I know, I know, ANOTHER social media platform to monitor? Yikes! When will it end?!…