Make it a Conversation Incentivize your Employees for Reviews Make Your Ask as Personal as Possible Reframe The Question You did it! Your customer just left your front door with a smile on their face, you have more money in your pocket, and life is good. What’s next? Well, you should ask your new happy…
Google Analytics is a web analytics program that tracks and reports on visitors to your website. The information it provides can be invaluable in helping you to decide how well your website is converting traffic into customers, where visitors are spending the most time, and where your web visitors are even coming from. When you…
Google Ads is the reincarnation of the advertising platform originally known as Google Adwords, which first appeared in October of 2000 before being re-branded as Google Ads in 2018. The effectiveness of Google Ads has been nothing short of astonishing, with 3.5 billion daily interactions occurring on the platform, and when done correctly, yields a…
Getting negative reviews, in a word, sucks. You’re going about your business, working every day to sell your fares and pay the bills. Then, one day you wake up to find a one-star rating and scathing comments about your business; about you. At this point, you’ll want to do everything you can to get that review…
Google My Business is a valuable tool for every business out there. Whether you have a brick and mortar location or you travel to your customers within a specific service area, Google My Business helps you connect with customers in your immediate area. But what if you have multiple business locations? Do you need a…
Editor’s Note: This post is great for those with new businesses or those who don’t have their business up on Google. For those who need to claim their business page or want to further optimize what you have, check out our Ultimate Guide to Google My Business pages. When potential customers search for your business,…
“Have a nice day,” you smile and nod as your customer steps out the door. Taking a deep breath, you turn and move on to helping the next person in line. You go about the rest of your day, business as usual. Once you get home, you notice you have an email waiting in your…
As a local business, you know how important it is to have a web presence your customers can use to learn more about how you can solve their problems. A well-functioning website will tell your customers everything they need to know and, ideally, convince them to come to your location and make a purchase. After…
Imagine one day you’re exploring a new city. You’ve been out exploring all day and now your stomach is growling. It’s time to eat, but you’re not sure where to go and you don’t want to miss out on some of the top-rated cuisines in the area. So, you pull out your phone and open…